Category: Top 10

  • 10 of the Best BTL Campaigns of 2019

    Best BTL campaigns of 2019 Below-the-line (BTL) advertising is a unique type of advertising which catches instant attention of viewers. It has a visible brand impact on all social media channels plus is budget-friendly. All you need is a creative idea! Below are some of the below the line campaigns that created a buzz in…

  • 10 cheat codes for a successful Facebook Campaign in 2019

    Know your target audience Facebook provides various criteria like interests, the field of study, demographics, behaviours etc. based on which the advertisers could group the audience and target them. If a wrong group is targeted, then the conversions are not as per the expectations. So it is important to understand the buyer persona as detailed…

  • 10 Best BTL Campaigns for 2018

    Below the line (BTL) campaigns are able to catch the attention of the marketers because of its visible impact and cost-effectiveness. It is gaining success because of its customer-centric communication, low spillover and an ability to deliver the brand experience. Some of the below the line campaigns that created a buzz in the market and…