Anutham’s Viral Mulund Video

 

Brief

Organic engagement is always better than paid

To create viral content that brings organic engagement on Amardeep’s social media page and which helps Amardeep to carve its niche in Mulund and its surrounding neighbourhoods.

Insight

The strategy lies in its simplicity

Every Mulundite takes pride in being a resident of Mulund, and loves to boast about it and its exclusivities.