Where Do You Start?
More people are stepping out today than ever before for work commutes, entertainment, recreation & for socializing. Thus making Out of Home Advertising (OOH), a powerful advertising medium.
Therefore, from the side of a passing public transport bus, to hoardings, stickers, & everything in-between, we strategically place your messaging where the customer eyeballs are sure to land. With captivating creatives, & straight forward calls to action, we motivate viewers to take the next step in their buyer journey & engage with your business.
Out of home advertising (OOH) means so much more than just hoardings. We approach this channel of advertising just like any other advertising channel, which is why we’ve been able to achieve unprecedented results for our clients. By utilizing a variety of different tactics & creatives, we put your brand everywhere that your potential customer could see & take the next step in the buyer journey.
Creating a Concise Message
Focusing the message with a single idea by using 8 - 10 words because your potential customers spend an average of 7 seconds to read the copy.
Using readable font & font size
Fonts with even thickness are easy to read & thus better for conveying the message perfectly.
Using simple photos or graphics
Often trying to show too many images in a single advertisement confuses the customer, therefore we use a simple & easily recognizable image with a simple background but a powerful message nonetheless.
Using Bold Color & Contrast
We use the colors for the lettering & background that are in sharp contrast in order to portray attention to the image & the words.
Using Compelling Creatives & Copy
We always try to add a touch of humor, intrigue, surprise or beauty to our copies & also to our creative.