Brief
Bayer, a Global Pharmaceutical Company, wanted to organise an event to educate its employees regarding its internal compliance policies at their Vapi manufacturing plant.
Challenge
All the employees were blue-collared and language was a barrier.
Insight
Sports is an activity in which people from all walks of life participate with enthusiasm and where language is not a barrier.
The
Creative
Solution
Bayer's internal compliance policy comprised of three risk packages thus we associated a relevant game to each one of them, and organised an event named Compliance Championship. Employees were divided into 8 teams and each team was provided with a content enclosure in Hindi and a coach to guide them regarding each game and risk package.

Anti-corruption - Balloons &
Dart Game
To burst the corruption scams just like balloons
Pasting green & red balloons in front of a do & a don’t respectively and bursting them with darts
Employees came to know about the acts they need to practise and refrain to avoid corruption.
Fairness & Respect at Work -
Relay Race
To impart the importance of teamwork and coordination
Employees learned how they must respect everyone at work and treat them fairly.
Conflict of
Interest -
Soccer
To give first preference to company’s
goals
Selecting the correct alternative from the MCQ displayed on the screen and scoring maximum goals in a minute
Employees got to know that they must always give first preference to company’s interest at work.
- A pair of 2 players stood at all the 4 intervals
- Preceding pair could reach the next pair only after answering a question correctly
- The team to reach the finish line first with the baton wins the race
The
QuantasticResult
The event turned out to be a great success and Bayer achieved its motive of educating its blue-collared employees regarding its internal Compliance Policies in a fun-filled and entertaining way.
Teams















